From 9 February in Landsberger Straße 372, in Munich, the historic customer Skema WHO'S PERFECT has opened its largest flagship store.
6,000 square meters on two floors where, thanks to Skema's contribution, it is possible to visit, in a modern and visionary space, the widest selection of Italian design furniture offered by WHO'S PERFECT in Germany.
The historical collaboration with Skema and the trust placed by WHO'S PERFECT in our experience, has led to the development of an ambitious project, up to the high standards and Italian style proposed in more than twenty German showrooms through products and iconic brands of design made in Italy. The creation of the large showroom in Munich is the result of a synergy between subjects, the advice of Skema in fact, was not limited to the supply of floors and wall coverings, but starts from the origin of the project, proposing to WHO'S PERFECT a signature of Italian design capable of creating a space to meet their needs and a figure that would manage the concrete realization. The architect's studio was involved as follows Franco Driusso per the project and Punto Ciemme for the construction.The result is an exhibition where light enhances the various thematic areas and takes visitors on a multi-sensory experience with an elegant atmosphere where exclusive brands such as Saba Italia, Désirée Divani, Ditre Italia, Horm, Lago, Natuzzi Calligaris, Cattelan, Aketipo and many others once again demonstrate what Italian design means.
The operation of designing the showroom from scratch, which has involved Skema since its inception, is an expression of the new operational line of the company which, thanks to strong partnerships such as that one with the architect Driusso, is increasingly oriented towards being a service provider, which also includes, and obviously, the products, but which is based on advice and the ability to give concrete answers to the world of design and architecture.
The Skema products chosen for the project had a dual purpose, in addition to achieving the aesthetic impact provided by the design concept, also to improve the acoustic well-being of the exhibition space, making it more welcoming and performing from an experiential point of view.